Panzhou City Second Winery

Small-batch sauce-aroma, pure-grain brewed

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Why is Daqu Jiangxiang liquor so expensive?

Daqu sauce-aroma liquor is also among the relatively expensive varieties—so what makes it so pricey?

2021

Brewing Techniques: Kunsha, Suisha, Fansha, and Chuanxiang

In fact, there are many subtle distinctions within the category of *jiangxiang*-style baijiu, each influencing the liquor's unique texture and flavor profile. These distinctions can be broadly categorized into four distinct production methods: Kunsha, Suisha, Fansha, and Chuanxiang. But how does each of these methods shape the final taste and character of the sauce-aroma spirit?

2021

Several baijiu companies have raised their product prices, while leading firms are keeping their annual targets unchanged.

According to a statement released by the China Alcoholic Industry Association on May 31, while the pandemic has not yet fully subsided, the baijiu industry is already seeing widespread price increases.

2021

Is it easier to get drunk from drinking beer or baijiu?

It’s a day people eagerly look forward to during holidays and festivals, as it gives them the chance to reunite with classmates and friends they haven’t seen in ages—and of course, enjoy some drinks together. Especially during the Spring Festival, after the celebrations wind down, many people find themselves with nothing much to do. Instead of heading straight back to work, they spend their days either lounging around, eating, and waiting for the office to reopen—or diving into games of cards and rounds of drinking.

2021

Introduction to the Second Winery in Panzhou City, Guizhou Province

1. **Basic Company Information** The Guizhou Panzhou No. 2 Winery is located in Panguan Town, Panzhou City, Guizhou Province. Originally established as the locally state-owned Panyan County No. 2 Winery and later renamed the Guizhou Panyan County No. 2 Winery, it sits between the Sanjiaoshu Mine and the Yueliangtian Mine of Panjiang Coal & Electricity Group. The winery is situated at geographic coordinates 104.6° East longitude and 25.8° North latitude, covering an area of over 40 mu. Its primary business focuses on the production and sale of baijiu (Chinese white liquor). Guizhou Panzhou No. 2 Winery was officially approved for establishment on April 24, 1967, by the Production Leading Group Office of the Panyan Special District People’s Committee, under Document No. GeShengJianZi (67) 66. The facility was completed and began operations in 1969. It stands as the third state-owned winery in Guizhou Province with a history exceeding 50 years, following only Kweichow Moutai and Xiji Wine. As of the end of 2019, the company had total assets worth 10.73 million yuan, with fixed assets valued at 8.11 million yuan and a net book value of 6.65 million yuan. Currently, the winery employs 24 staff members, including 5 professionals holding economic or technical titles. The organization comprises several key departments: the Office, Finance Department, Production Department, Marketing Department, and Quality Inspection Department. Additionally, it features three dedicated baijiu production workshops, one packaging facility, two warehouses for finished products and raw materials, and a well-equipped laboratory. With an annual production capacity of 420 tons of 46° Panjiang liquor, the winery offers a range of popular products, including bulk 46° and 50° baijiu, as well as the renowned Panjiang and Panzhou series. Our company upholds the core corporate spirit of "striving for excellence, pursuing perfection, collaborating for mutual prosperity, and advancing together." Guided by a steady management approach and a commitment to sustainable growth, we prioritize creating a positive work environment, adopting innovative management practices, leveraging advanced technology, delivering attentive customer service, and maintaining uncompromising product quality. Above all, we remain steadfastly customer-centric, dedicating ourselves to providing consumers with high-quality, healthy, and authentic grain-based products. --- 2. **Evolution of the Company’s Development** 1) **1967–1969:** Establishment phase of the enterprise. 2) **1969–1971:** Trial production period. 3) **1971–1985:** During the planned economy era, the winery earned recognition as a "Red Flag Unit" within the Panyan Special District. 4) **1985–1997:** As the economy transitioned from a planned to a market-driven model, the company faced significant challenges during its developmental phase. 5) **1997–2001:** The enterprise attempted restructuring amid rapid market expansion, while individual small-scale distilleries flourished, leading to a period of stagnation. From 2002 to 2004, production was nearly halted. 6) **2004–2010:** Seeking external support, the winery underwent technological upgrades, resulting in noticeable improvements in both factory appearance and employee morale. This marked the beginning of a stable growth trajectory. 7) **2010–2019:** The company entered a phase of steady development, with tangible improvements in both economic and social performance. --- 3. **Key Milestones** 1) In **1976, 1978, and 1980**, the winery was recognized as an outstanding unit within the light industry system of the Panyan Special District. 2) In **1983**, Deng Jinhui, a staff member of the winery, was honored as an Advanced Producer of Liupanshui City and later became a representative to the provincial People’s Congress. 3) Comrade Su Feng, the factory director and Party branch secretary, received multiple accolades: - In **1997**, he was named "Outstanding Factory Director" by the Panyan Planning and Economy Bureau. - In **2001**, he was awarded "Outstanding Party Branch Secretary" by the same bureau. - In **2010**, he was selected as a "Model Worker" by the Panyan People’s Government. - In July 2011, he was recognized as an "Outstanding Communist Party Member" by the Panyan County Committee. - In June 2015, he was honored as an "Outstanding Grassroots Party Organization Secretary" in Liupanshui City. - In June 2016, he received the title of "Outstanding Party Affairs Worker" in Panyan County. - In September 2018, he was named an "Advanced Individual in Respecting Teachers and Valuing Education" in Panguan Town for 2018. - In April 2021, Comrade Su Feng, who also serves as the Party branch secretary and factory director, was elected as a Model Worker of Liupanshui City. Meanwhile, Cai Li was recognized as a Model Worker of Panzhou City. 4) In **2006**, based on evaluations by the China Market Brand Management Committee, the Songshan-branded Panjiang liquor series produced by Guizhou Panyan No. 2 Winery was officially certified as a "China Famous Brand." 5) In November 2006, the winery was awarded the title of "China Consumer Satisfaction Premium Brand" (a key promotional unit) by the China National Light Industry Quality Assurance Center. 6) In July 2006, the same center recognized the winery’s products as "Nationally Qualified and Evaluated Quality Products." 7) In June 2007, the company was honored as a "National Demonstration Unit for Quality Integrity Brands" by the China Association of Quality Integrity Enterprises and the China Brand Value Assessment Center. 8) In April 2011, the winery received the "Panyan Second Entrepreneurship Day Organizational Award," becoming a group member of the Guizhou Provincial Quality Inspection Association. 9) In May 2012, the company was recognized as an "Outstanding Green and Ecological Enterprise" by the Guizhou Provincial Green and Ecological Development Committee. 10) Over the years, the winery has consistently earned prestigious honors, including being named a "Provincial-Level 'Contract-Abiding and Reputation-Preserving' Unit" in Guizhou Province for 2014, 2015, 2016, 2017, and 2018. 11) Additionally, the company has been recognized as an "A-Level Taxpayer with Excellent Creditworthiness" by both the Liupanshui Municipal State Taxation Bureau and the Liupanshui Municipal Local Taxation Bureau for the years 2016, 2017, 2018, 2019, and 2020. 12) On April 24, 2017, the winery celebrated its 50th anniversary with a special event, during which it signed a strategic partnership agreement with the School of Brewing and Food Engineering and Mingde College of Guizhou University, establishing them as internship and experimental bases for students. In January 2019, the "Zui Mei Panzhou Liquor" and "Double Dragon Playing with Pearls Panzhou Liquor" were launched into the market. 13) On January 8, 2020, the Panzhou Writers’ Association visited the winery for an artistic inspiration session, capturing poetic reflections on Panjiang liquor and Panzhou wine. 14) On November 4, 2020, the newly created "Panjiang Liquor Artisan Workshop" successfully passed inspection and approval by the Liupanshui Municipal Federation of Trade Unions. --- **II. Company Production and Business Operations** 1. **Product Overview**: The winery primarily produces a variety of baijiu, including bulk 45° and 50° baijiu, as well as the premium Panjiang and Panzhou liquor series. 2. **Product Features**: - High-quality, authentic grain-based baijiu crafted using traditional brewing techniques. - Distinctive flavors that highlight the unique terroir of the Panjiang region. - Commitment to preserving time-honored brewing methods while embracing modern quality control standards.Our factory’s Panjiang Wine and Panzhou Wine product lines strictly adhere to the traditional Xiaoqu Qingxiang brewing method, upholding the time-honored techniques of "Xiaoqu Qingxiang fermentation, pure-grain distillation, and solid-state fermentation." Crafted meticulously using premium-quality corn, rice, glutinous rice, sorghum, wheat, and tartary buckwheat—each processed according to age-old methods—their products are free from artificial flavors or fragrances. They boast a rich, aromatic aroma, a long-lasting, smooth finish, and leave drinkers feeling refreshed rather than hungover or parched. As a result, these wines have earned widespread acclaim from consumers, who affectionately dub them the "Panjiang Little Moutai." For over 50 years, our factory has steadfastly prioritized quality in every step of production, ensuring that the exceptional taste and craftsmanship of our wines continue to improve year after year.

2021

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1*6 Panzhou Wine (Red Box)

1*6 The Most Beautiful Panzhou Wine

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1*6 Panjiang Liquor (50% vol)

304 Stainless Steel Wine Pot

1*6 Panjiang Liquor (46% vol)

The Second Winery of Panzhou City, Guizhou Province, is located in Panguan Town, Panzhou City, Guizhou Province. Originally known as the Local State-Run Panyan County Second Winery and the Guizhou Province Panyan County Second Winery, it sits between the Sanjiaoshu Mine and the Yueliangtian Mine of Panjiang Coal & Electricity Group, covering an area of more than 40 mu...

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Panzhou City Second Winery

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